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WhiteRiver Insurance Brokers
Excellent
250 Granville Street, Suite 368, Sault Ste. Marie, ON P5Z 6R6
Profile last updated: February 20, 2026
Est. 1989 2-5 team members
3.1
WhiteRiver Insurance Brokers has been helping individuals and businesses in Sault Ste. Marie and across Ontario find the right insurance coverage at competitive prices. As an independent brokerage, we have the freedom to compare policies from dozens of leading Canadian insurance companies, giving our clients access to options they simply can't find on their own.
From auto and home insurance to commercial liability and specialty coverages, our knowledgeable brokers are here to guide you through the process. We handle the comparisons, the paperwork, and the negotiations so you don't have to.
With over 37 years of experience in the insurance industry, we bring deep expertise and long-standing insurer relationships to every client interaction. Our commitment to exceptional customer service has earned us the trust of thousands of policyholders across Ontario.
Contact Information
Location
250 Granville Street, Suite 368
Sault Ste. Marie, ON P5Z 6R6
Location Map
250 Granville Street, Suite 368, Sault Ste. Marie, ON P5Z 6R6
Get DirectionsInsurance Lines
Home InsuranceTenant Insurance
Specialties
High-Risk DriversNew DriversRestaurant InsurancePet Insurance
Business Hours
SundayClosed
Monday08:30 - 17:00
Tuesday08:30 - 17:00
Wednesday08:30 - 17:00
Thursday08:30 - 17:00
Friday08:30 - 17:00
SaturdayClosed
Languages
English
Photos
Reviews
Write a Review
3.1
8 reviews
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M
Michael Roy
Dec 2025
Slow and unresponsive
WhiteRiver Insurance Brokers was very slow in processing my business insurance application. Emails went unanswered for days. Eventually I went with another broker.
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Jean-Pierre Wong
Feb 2025
Disappointing experience
I was disappointed with WhiteRiver Insurance Brokers. They took over a week to get back to me with auto insurance quotes and the rates weren't even competitive.
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J
Jennifer Anderson
Feb 2025
Room for improvement
WhiteRiver Insurance Brokers handled our business insurance, but the process was slow and I had to follow up multiple times. The final policy was fine though.
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I
Isabelle Wilson
Nov 2024
Quick and efficient
Needed auto insurance quickly after buying a new car. WhiteRiver Insurance Brokers had everything set up within a few hours. Great efficiency!
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Y
Yuki Bouchard
Aug 2024
Would recommend to anyone
The team at WhiteRiver Insurance Brokers in Sault Ste. Marie went above and beyond to help us. They shopped around and found us home insurance that was significantly cheaper.
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T
Tyler Bergeron
May 2024
Okay but not great
Used WhiteRiver Insurance Brokers for tenant insurance. Price was average, service was fine. Nothing that really stood out compared to other brokers I've used.
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I
Isabella Fraser
Apr 2024
Would not recommend
Had a bad experience with WhiteRiver Insurance Brokers. When I needed to file a claim, they were hard to reach and unhelpful. Ended up switching to a different broker.
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A
Amelia Campbell
Mar 2024
Best broker in town
I've been with WhiteRiver Insurance Brokers for years and they consistently find me the best rates. Their claims support is top-notch too.
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