Advertising Policy
Last updated: January 1, 2025
Advertising Disclosure
AtlasBrokers is a free-to-use insurance broker directory. To support the operation and development of this website, we display advertisements from third-party advertising networks. This page explains how advertising works on our website and how it may affect your experience.
How We Make Money
AtlasBrokers generates revenue through the following methods:
- Display advertising: We display advertisements from third-party advertising networks on our pages. These ads may be based on your browsing behaviour, location, or general interests.
- Premium listings: Brokers may pay for enhanced listing features such as priority placement, additional profile details, or featured positioning in directory results.
- Referral partnerships: In some cases, we may receive compensation when users click on or engage with certain broker listings or links.
Editorial Independence
Advertising and paid placements do not influence our editorial content, guides, or the general ordering of broker listings in our directory. Our directory listings are primarily ordered by relevance (such as claimed status and alphabetical order) unless otherwise indicated.
When broker listings or content is sponsored or paid for, it will be clearly labeled as "Sponsored," "Ad," or "Featured" to distinguish it from organic listings.
Third-Party Advertising
We work with third-party advertising networks that may use cookies and similar tracking technologies to serve ads based on your prior visits to our website or other websites. These third-party advertisers have their own privacy policies, which we encourage you to review.
You can opt out of personalized advertising through:
- Your browser's cookie settings
- The Digital Advertising Alliance of Canada (DAAC) opt-out tool at youradchoices.ca
- Individual ad network opt-out mechanisms
Ad Labeling
We are committed to transparency in advertising. All paid or sponsored content on AtlasBrokers is clearly identified. Look for labels such as:
- "Ad" or "Advertisement" for display ads from advertising networks
- "Sponsored" for paid broker placements or promoted content
- "Featured" for enhanced broker listings
No Insurance Sales
Advertisements displayed on AtlasBrokers may include insurance-related products and services from third parties. These advertisements are provided by the advertisers and not by AtlasBrokers. We do not sell, solicit, or negotiate insurance of any kind. Any insurance transactions resulting from clicking on an advertisement are between you and the advertiser.
Feedback
If you have concerns about an advertisement displayed on our website, or if you believe an ad is misleading or inappropriate, please contact us at ads@atlasbrokers.ca.