Profile last updated: February 20, 2026
351 Burrard Street
Cranbrook, BC V6I 4U5
351 Burrard Street, Cranbrook, BC V6I 4U5
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Noah Lee
Quick and efficient
Needed auto insurance quickly after buying a new car. TrueLake Financial & Insurance had everything set up within a few hours. Great efficiency!
Harpreet Tremblay
Would recommend to anyone
The team at TrueLake Financial & Insurance in Cranbrook went above and beyond to help us. They shopped around and found us home insurance that was significantly cheaper.
Sophia Okafor
Great experience!
I had an excellent experience with TrueLake Financial & Insurance. They found me the best auto insurance rate in Cranbrook and the whole process was seamless.
James Anderson
Not what I expected
Based on reviews I expected more from TrueLake Financial & Insurance. The auto insurance rates they quoted were higher than what I found elsewhere. Didn't feel valued as a customer.
Lucas Gauthier
Top notch broker
TrueLake Financial & Insurance found us comprehensive home and auto insurance at a price that beat what we were paying before. The team is very responsive.
Matthew Olsen
Family business feel
TrueLake Financial & Insurance has that family business feel that you don't get from big insurance companies. They genuinely care about finding you the right coverage.
Ethan Murray
Exceptional claims handling
When I had a water damage claim, TrueLake Financial & Insurance handled everything quickly and professionally. The claim was settled faster than I expected.
Verify this broker's licence: Check TrueLake Financial & Insurance's licensing status with the BCFSA
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